For a guest satisfaction survey to be effective it must uncover guest needs and perceptions, improve guest loyalty, and help the business to implement changes and improvements. The Dave & Buster’s Guest Satisfaction Survey is an important vehicle for the company, as it will measure guest satisfaction, thereby helping to determine guest loyalty. With the advent of the internet and globalization, today’s guests expect more from the businesses they deal with. For this reason, Dave & Buster’s need to ensure their guests are completely, not merely, happy to achieve a competitive edge in the marketplace.
In an era of high expectations and competition, guest satisfaction surveys are essential tools for communicating with customers, and for putting in place strategies for improvement. Now that quality is a deciding factor in product and/or service selection, Dave & Buster’s executives must leverage guest relationships through a guest satisfaction survey.
Understanding how guests feel and what they think about the company’s offerings, as well as their opinions of what competitors are offering, is crucial for survival. True competitive advantage requires that guests are completely satisfied and happy. Additionally, Dave & Buster’s want to inform their guests that their opinions matter, and that their feedback will help instigate change within the company.
About Dave & Buster’s
Dave & Buster’s is a restaurant and entertainment chain headquartered in Dallas, Texas. Each company location has a video arcade and a full service restaurant. Founded in 1982, the company has more than 70 locations across the US and one in Canada. Back in the 70s, James “Buster” Corley opened a restaurant famous for its friendly service and tasty food. Nearby, David Corriveau opened a place for games and fun for adults. The two noticed people frequenting their establishments, and an idea took root. They decided to put both businesses under one roof. Dave’s name came first because he won a coin toss.
How to Complete the Dave & Buster’s Guest Satisfaction Survey
You will need:
- A valid receipt with a survey invitation.
- A PC, laptop or mobile device with Internet access.
- A basic understanding of English.
- Visit the survey site at www.dnbsurvey.com.
- Enter your 17-digit ID from your survey invitation in the space provided.
- Enter the date of visit and the 8 or 9-digit code printed on your power card.
- Answer all survey questions honestly.
- Submit the survey.
- Dave & Buster’s Website: https://www.daveandbusters.com/